Professionalism of managers, their creativity and willingness to implement changes to the fixation of competitive advantage are critically important for the dynamic development of the enterprises.

The ability to select appropriate persons to teams, vaccinating in them the will to the smooth, collaborative action and the desire for continuous learning, enhancing the efficiency and quality of work, readiness for the professional competitive game, characterise the best management staff. Such competencies are especially important in sales teams.

Efficient sale is measurable capital of each company and guarantee the long-term development of the enterprise.